Part of the reason I drove to Seattle last weekend was that I was really anxious to try out Virgin America's relatively new airline. They have already garnered a reputation for being fun and innovative, much the same way Canada's West Jet is viewed by locals. Their planes are all new Airbus models, they have funky mood-lighting, and also plugs between all the seats so you can use your laptop during the entire flight. I even went so far as to email their media contact email address, and received a prompt, personal reply from the Director of Corporate Communications at Virgin America, Abby Lunardini, ...
I went out tonight and bought a new digital camera, the Canon SD 870 IS. I did some basic research before hand and that was one of about three cameras I considered buying for this upcoming weekend. What sold me on it was that a guy at work recently picked it up and heaped a pile of praise on it. Also, it's the only camera in it's class that had image stabilization *and* a useful wideangle end (something most cameras lack of this size).
This is, unfortunately, probably the 8th digital camera I've purchased in about as many years. Several of them had untimely deaths, and one was even the victim ...